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Be(sch)ar
Meet Be(sch)ar:
a wild, restless soul trapped inside a shell of contradictions. Born from the chaos of modern life, he embodies the pressure, confusion, and fractured identities we all carry.
"Sch" stands for Self, Contradiction, Hidden — a mirror to the inner struggles we hide behind a brave face. Grotesque, hilarious, and deeply human, Be(sch)ar unleashes the raw, unfiltered truth about today’s society: no matter how chaotic, there's a strange beauty in our contradictions.
Art Direction
Market Research
Product Development
Project Management





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